Product Strategy & Development
A Law Carte was developed in conjunction with a Toronto-based, business and technology, boutique law firm, Oziel Law. The purpose of the platform was to connect users with legal experts and provide access to and complete certain types of legal services online.
Global wide legal services-platform industry research
Industry best practices with a focus on North American markets
Competitor research and SWOT analysis
User persona and adoption research
Identifying core services and offerings
Features breakdown and analysis
Incorporation services transformed into standalone product
Trademark services transformed into standalone product
Draft contract services transformed into standalone product
Logo and brand identity development
Product suite developed using Jotform
Product wiki developed using Helpscout
Web application wireframing
Web application build-out via web platform
Work-flow automation research and execution
MVP and pitch deck materials prepared in order to secure government funding
Design audit completed and recommendations received via Ontario College of Art & Design University
Digital content strategy
Content creation and curation
Social media management
Product stickiness and retention strategy
Logo and brand guide containing brand's visual and digital identity.
Marketing and pitch deck materials articulate client's value proposition and highlight investment opportunity.
Wireframing, original design/illustrations and website build-out produced using custom WordPress elements.
Digital content strategy, execution and social media management.
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